Dr. Benjamin Hardy is an organizational psychologist and author of 8 books, including 3 with the legendary entrepreneurial coach, Dan Sullivan. Two of which are Who Not How & 10x is Easier Than 2x. Dr. Hardy’s books have sold nearly 1 million copies. While a PhD student from 2015-2018, he was the #1 blogger in the word on Medium.com and had nearly 1 million people opt in on his email list without any paid advertising. Also, during his PhD, he and his wife, Lauren, went from 0-5 kids in 1 year, 3 of whom they adopted from the foster system. They now have 6 kids and live in Orlando because Lauren is a Disney buff.